# Square Town vs Milliboard: spatial wall or pay-to-rank list? > Square Town vs Milliboard compared — $1 favicon squares on a live 3D wall versus a pay-any-amount leaderboard that freezes at $1,337,690. Mechanics and who wins. Source: https://square.pov.town/vs/milliboard Milliboard (milliboard.com) is a pay-to-rank leaderboard: pay any amount, and the highest single payment holds #1 until someone outbids it by a cent. Square Town (square.pov.town) is a favicon wall: $1 buys one 1×1 square on a shared, live, 3D grid, and you keep it until someone evicts you for double. The difference is a ranked list versus a map — Milliboard sells position in a queue, Square Town sells a spot you can point at. ## At a glance | | Milliboard | Square Town | |---|---|---| | Price | Pay any amount; #1 is whoever paid most in a single payment | $1 per square, one-time (Throne intro price $100) | | What you place | Rank + name/logo/link | Your site's favicon (fetched from your URL) + link | | How you pick a spot | You don't — your payment decides your rank | Click any empty cell in the live area | | Ownership model | Hold a rank until outbid by 1¢ | Own a square until someone pays double what you paid | | Can you lose your spot? | Yes — anyone paying one cent more takes #1 | Yes — eviction at 2× your price; the Throne doubles every eviction | | Game mechanics | King-of-the-hill leaderboard, "Daily Throne", top-3 hall of fame | Evictions, one Throne, 90-day decay unless kissed, rings unlock at 70 % fill, Hall of Clowns | | Live? | Ranks change as payments land; not verified as real-time | Yes — every buy, eviction, kiss and unlock pushed over WebSockets | | 3D? | No | Yes — tilt the wall; each favicon is a tower whose height = clicks | | Analytics | Not verified in our August 2026 check | Views, clicks, kisses per square on your deed; $5 one-time for per-day charts | | Accounts | Not verified | None — a secret deed URL is the only proof of ownership | | Payment | Pay any amount; processor not verified in our snapshot | Stripe (card) | | Audience | Indie makers, competitive spenders | Indie hackers, side-project owners, anyone with a URL and $1 | | Launched | 2026 | August 2026 | | Status (Aug 2026) | Active; freezes forever at $1,337,690 total | Active; central 16×16 live, grows to 1,048,576 squares | Milliboard facts are as of August 2026 from our competitor snapshot; Square Town facts from the [rulebook](/how-it-works). ## What Milliboard does well **The bidding loop is pure.** There is nothing to design and no spot to choose. You pay, you rank. Outbidding #1 by a cent is a joke everyone gets instantly, and the "Daily Throne" gives a reason to check back once a day even if you never intend to spend more. **It has an ending.** Milliboard freezes forever at $1,337,690 in total payments. That is a deliberate scarcity story: the board becomes a permanent record of who paid what, in what order. Nothing on Square Town ends — the wall just keeps unlocking rings until 1,048,576 squares are gone. **A hall of fame is a status product.** Top-3 hall of fame means the biggest spenders get remembered even after they are knocked off. Square Town's boards (most clicked, most kissed) reward attention rather than spend, which is a different kind of status. **Any amount works.** You can put in less than a dollar just to be on the list. On Square Town the floor is $1 and the entry price never goes lower. ## What Square Town does differently **Space, not rank.** On Square Town you own a specific cell with an x/y position — corner, edge, next to a friend, one ring out from the Throne. Location is the game. On Milliboard the only position that means anything is #1, and everything below it is a sorted list. **Favicon from a URL.** You paste a URL, Square Town fetches the favicon via Google's favicon service, done. There is no logo upload and no name field. Sites without a favicon get a clown emoji and a place in the [Hall of Clowns](/glossary/hall-of-clowns) until they fix it. **Eviction is priced by the victim, not the market.** Milliboard's #1 goes to whoever bids a cent more. On Square Town, taking any square costs exactly double what its owner paid — $1 becomes $2, becomes $4 — so a cheap square stays cheap to steal and a contested one prices itself out of reach. The [Throne](/glossary/the-throne) starts at $100 and doubles on every eviction. **Decay.** An icon nobody has kissed for 90 days fades to grayscale. Anyone can kiss any icon, free. Milliboard has no decay: once your payment is on the list, it sits there until the freeze. **Live and 3D.** Every purchase, eviction, kiss and ring unlock is pushed to all open browsers over WebSockets. Ctrl+drag tilts the wall into 3D, where each favicon is a tower whose height is its click count. Milliboard is a page you reload. **Analytics per square.** Your deed page shows views, clicks and kisses; $5 one-time unlocks per-day charts. This is the part owners actually use after the novelty wears off. ## Who should pick Milliboard - You want to make a single, loud statement — "I paid the most" — and do not care where on a page you appear. - You like a product with a finish line. Being on the board at freeze time is the prize. - You have a logo and a name to show, and you want them next to a rank number. - You want to spend less than $1 just to appear. ## Who should pick Square Town - You have one or more URLs and want each visible for $1, no design work, no subscription. See [/for/indie-hackers](/for/indie-hackers). - You care about *where* you are: adjacency, corners, distance from the Throne, being in the first ring. - You want a reason to come back — evictions in the live feed, kisses, unlocks — rather than a number that only moves when someone pays. - You want per-square analytics that survive without an account. ## Can you use both? Yes, and it costs $1 to find out. Milliboard is a one-shot bid for attention; Square Town is a $1 square you hold, forever* (until someone evicts you). Nothing about either excludes the other. If you are ranking pay-to-hold-the-top products, our list is at [/blog/pixel-walls-ranked-2026](/blog/pixel-walls-ranked-2026); if you want Milliboard's competitors specifically, see [/alternatives/milliboard](/alternatives/milliboard). ## FAQ ### Is Milliboard a pixel wall? No. Milliboard is a pay-to-rank leaderboard: a sorted list where the highest single payment holds #1 and can be outbid by one cent. There is no grid, no square to own and no favicon. ### What does Square Town cost compared with Milliboard? Square Town is $1 per 1×1 square, one-time, plus an optional $5 one-time analytics unlock per deed. Milliboard accepts any amount; your rank is determined by how much you paid in a single payment. ### Can I lose my place on both? Yes. On Milliboard, anyone paying one cent more than the current #1 takes it. On Square Town, anyone can evict you by paying double what you paid; the Throne starts at $100 and doubles with every eviction. ### Does Milliboard end? Yes. Milliboard freezes forever once total payments reach $1,337,690, as of August 2026. Square Town does not end; the live area grows by 8 cells in every direction each time it is 70 % full, up to 1024×1024 squares. ### Do I get a backlink from either? Square Town does not sell backlinks or SEO value: the wall is a WebGL canvas and clicks go through a counted redirect. Buy a square for visibility, the game and the analytics, not for link equity. We can't speak for Milliboard's markup. ### Which one is live? Square Town pushes every buy, eviction, kiss and unlock to every open browser over WebSockets. Milliboard's leaderboard reflects new payments, but it is a list you load, not a scene you watch.